Beginner’s Guide to Reprints and E-Prints
Want to know how to make money with reprints? Want to know why they’re such a valuable marketing tool? Did you know that they are a powerful way to engage your readership as well as provide a rich, third-party endorsement?
Licensing and Partnering Internationally: A B-to-B Publisher’s Guide
The opportunities to deliver your content to an international audience are potentially lucrative and perhaps greater than you’ve anticipated. Here’s a primer.
What Makes a Great Magazine?
Gil Maurer, former chief of the Hearst Magazine division, provides his cardinal rules for Do’s and Don’ts in creating magazines. If you’re thinking about startups or spinoffs, or just improving your own magazine, don’t miss this guide from a recent presentation.
The Magazine Marriage
There’s one relationship that matters more than any other in the publishing business: the relationship between publisher and editor. It is unique to this business, a connection between the creative energy of a publishing enterprise and the business that supports it. All else depends on this: Creating great content and monetizing the ability too do that. Here’s 101communications’ Jeff Klein on the topic.