Marketing

Greg Dool
February 20, 2020

How 3 magazines retooled their aesthetic to improve the reader experience and increase engagement.

Greg Dool
February 11, 2020

Why The Week and Garden & Gun see a future for print with digital natives.

Greg Dool
February 4, 2020

Digital editor Zoe Ruderman on why the brand is the first to partner with celeb texting startup Community.

Caysey Welton
February 4, 2020

After a tumultuous three years, Diane Anderson-Minshall tells Folio: how she will turn her company around.

Greg Dool
January 28, 2020

How the foodservice industry trade magazine is implementing a unified calendar across print, digital, events and more.

Caysey Welton
January 28, 2020

The brand joins other consumer-facing publishers with B2B aspirations.

Greg Dool
January 23, 2020

The company says the new branding represents a shift from the traditional B2B media model to a focus on advancing its communities.

Steve Smith
January 23, 2020

Despite some uncertainties, publishers have an opportunity to return to their roots thanks to Google.

Keith Abbey
January 21, 2020

You owe it to your customers, as well as the health of your business, to avoid the path of least resistance.

Greg Dool
December 17, 2019

BizBash founder and CEO David Adler will stay on as chairman and hold a 20% stake in the newly expanded Connect.