November 1, 2005
By Eric Butterman Your best advertiser wants to get some blow-out exposure in a key issue of the magazine. What do you do? Use a polybag.
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November 1, 2005
By Matt Kinsman Comics appearing as part of consumer magazines are nothing new but the approach is fairly unique for a b-to-b magazine. In May, American Towman
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November 1, 2005
By Tony Silber Quick: What is your magazine's brand statement? These days, you're not a serious-minded publisher;and definitely not a strategic-thinking executive;unless you have one.
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October 31, 2005
By Dylan Stableford Reader's Digest chairman and CEO Tom Ryder announced today that he will retire at the end of the year and will be succeeded by Eric W. Schrier, global editor-in-chief and president of RD North America.
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October 29, 2005
Mezzanine capital is broadly defined as the layer of financing between a company's senior debt and equity. Mezzanine, which is sometimes called subordinated debt, is designed to maximize leverage in a capital structure in order to enhance returns to the equity holders of a company. Typical forms of mezzanine
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October 27, 2005
By FOLIO: STAFF "Are Nick and Jessica really broken up?" Sometimes such a question during a magazine panel's Q+A session might cause a lively discussion to run off its rails. But not when it's an event attended by a cross-section of some of the brightest editors in the women's consumer magazine category. And certainly not when Janice Min is on the panel.
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October 27, 2005
By Tony Silber Primedia is in active discussions to sell parts of its 120-magazine enthusiast group, an informed industry observer said today, just days after the company announced that it is exploring splitting itself into two separate public companies.
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October 26, 2005
By Baird Davis
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October 26, 2005
By CM Staff The Audit Bureau of Circulations ' annual conference, scheduled for next week in Bal Harbour, Florida, has been cancelled due to the impact of Hurricane Wilma.
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