Insiders


VIDEO: Esquire’s Mini-Movie iPad Covers


March 17, 2011

At the MPA Digital E-Reading event yesterday, several publishers shared "Two-Minute Drilldowns" of some of their best app ideas. Esquire associate editor Julian Sancton shared how the magazine has turned some of its iPad covers into almost "mini-movies,"

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The Re-Design Myth


February 9, 2011

This post is reprinted with permission and originally appears here.  If you’ve ever held a job in the digital group of a large-scale corporation it’s highly likely that you’ve been: a) Sneered at by others in the company with slightly frightened eyes for being "one of the Web people"b) Involved in a major re-design While there are plenty of amusing stories to tell around point a),

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