People Magazine’s Newest Engagement Play Is Texting Readers Directly
Digital editor Zoe Ruderman on why the brand is the first to partner with celeb texting startup Community.
Articles by Greg Dool
Publishers Bullish on Talent, Tech and Growth in 2020
A new Folio: survey and eight company leaders reveal where the industry will be placing its bets this year.
Steal This Idea: Winsight’s Restaurant Business Implements “Content Cycles”
How the foodservice industry trade magazine is implementing a unified calendar across print, digital, events and more.
With a New Mission and Strategy, SourceMedia Relaunches as Arizent
The company says the new branding represents a shift from the traditional B2B media model to a focus on advancing its communities.
M&A Update: Wainscot Acquires Two B2B Mags from Scranton Gillette
Meredith invests in a product recommendation platform, while food mag Table is sold to its editor.
Maven Reaffirms Commitment to SI Strategy As Staffers Turn to Union Protection
The brand's new operator touted reduced costs and traffic growth after replacing laid-off staffers with independent contractors.
Informa Moves to Replace Longtime Chairman Derek Mapp
Mapp's 12-year term as chair will end as the company wraps the integration of its $5 billion merger with UBM.
Aging Media Expands Into Mental Health Industry With Sixth Vertical
The eight-year-old B2B media company says it grew its revenues by more than 50% in 2019.
Editors’ Picks: Our Favorite Magazine Articles of 2019
12 leading editors share the stories that moved them this year.
Connect Meetings Acquires BizBash
BizBash founder and CEO David Adler will stay on as chairman and hold a 20% stake in the newly expanded Connect.
