B-to-B – Overall Use of Social Media [Eddies Digital]
WINNER: Architectural Record, Architectural Record Community — BNP Media
Honorable Mentions:
- American Dental Association, ADA Why I Attend contest
- Architect, Architect Magazine social media — Hanley Wood Media, Inc.
Consumer – Overall Use of Social Media [Eddies Digital]
WINNER: Inc. Magazine — Mansueto Ventures, LLC
Honorable Mentions:
- RealSimple.com — Real Simple Magazine
- The Economist, The Economist Social Media Strategy — The Economist Group
- VegNews Magazine — Fresh Healthy Media, LLC
- New York City Police Department, NYPD Social Media Accounts
- HouseLogic, HouseLogic Social Media — Meredith Xcelerated Marketing (MXM)
Custom – Overall Use of Social Media [Eddies Digital]
WINNER: Make it Mindful by Sodexo — Imprint
Honorable Mentions:
- @MerrillLynch, @MerrillLynch — The Foundry @ Time Inc.
- EdTech: Focus on K-12 Magazine + CDW — Manifest
- Woolworths Taste — New Media Publishing
Consumer – Use of Facebook [Eddies Digital]
WINNER: HouseLogic, HouseLogic Facebook — Meredith Xcelerated Marketing (MXM)
Honorable Mention:
- Inc. Magazine — Mansueto Ventures, LLC
Consumer – Use of Instagram/Pinterest [Eddies Digital]
WINNER: RealSimple.com — Real Simple Magazine
Honorable Mentions:
- AFAR media, @afarmedia Instagram
- Experience Life, Experience Life Pinterest — Life Time Fitness
Consumer – Use of Snapchat [Eddies Digital]
WINNER: The Economist, The Economist Group
Honorable Mentions:
- ESSENCE, Snapchat Discover — ESSENCE Magazine
- Inc. Magazine — Mansueto Ventures, LLC
B-to-B – Use of a Single Social Platform [Eddies Digital]
WINNER: Plastic and Reconstructive Surgery, PRS Grand Rounds — American Society of Plastic Surgeons
Honorable Mentions:
- Employee Benefit News, Employee Benefit News on LinkedIn — SourceMedia
- Travel Weekly, Travel Weekly Twitter Chats — Northstar Travel Group
